Mark Finegan Profile Picture

About Me

I've always been fascinated by technology, and my first real lesson in it came the hard way.

Back in the early 2000s, my wife and I ran a high street fruit and veg shop in Bangor. A company from England offered us an ecommerce website - a good deal, so we signed up, put together five product bundles, and went live within a week.

We didn't sell a thing. Turned out the site had a splash screen with an ‘Enter’ button in front of it, which meant search engines never saw past the cover page. It was like having a shop with the door shut. We were offered pay-per-click advertising to fix it, which meant handing over £100 upfront, month after month, for modest returns.

When we eventually moved to another provider, it got worse, the original company claimed to own our domain name and refused to hand it over. We had to wait for it to lapse before we could buy it back ourselves.

It wasn't a good experience. But it shaped how I do business today.

Over the years since, I've built websites on oscommerce, Wix, and WordPress. Two decades of building websites for businesses like mine taught me what works, and what doesn't. More recently, I saw where mobile technology was heading, and that's what led me to launch MobilERA - websites and apps built mobile-first from the ground up.

Why I run MobilERA the way I do

That early experience taught me what small businesses actually need: straight answers, no hidden strings, and no one else holding the keys to their own website.

That's why with MobilERA:

You always know exactly what you're paying and why

Your domain and content are yours - no lock-in, no games

You get the same advanced technology as the big players, at a price that makes sense for a small business

I still believe every small business deserves the same tools as the big ones,  that's not changed since the day I watched our own site vanish behind a splash screen. As a small business owner myself, right here in Northern Ireland, I hope you'll join me at MobilERA and let us build that presence for your business.